Skinimalism: The Beauty Trend of 2021

Skinimalism: The Beauty Trend of 2021

A new term has been coined for the ultimate beauty trend of 2021: Skinimalism. Pinterest, and many others, predict that caked-on makeup is becoming a thing of the past. Now, we’re looking forward to an “effortlessly chic” sustainable, simple and natural skincare routine that allows authentic beauty to shine through. We’re going back to the basics.